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Taptica goes BIG city!

We are excited to announce that we have opened opened our new offices in New York City. Our co-founder Sigal Bareket notes that “With increasing interest from New York-based ad agencies and brands in...

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Mobile First or People First? Mobile Friendly or Just Plain Friendly?

Have we lost our focus by placing Mobile First? After all, Mobile is just a channel, a means to an end, and by placing it first we lose sight of the “real end” – the Users…People. Perhaps, before we...

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